Hey Author! I see you!
You’ve written a book or you’re in the middle of writing one, but are unsure of what comes next. You may already have books out in the marketplace, but are struggling to reach readers and grow your audience.
You’ve read articles, watched YouTube videos, and joined author Facebook groups to learn the ins and outs of publishing and promotion. You’ve done the research and put in the time. But it feels more overwhelming than helpful.
You are ready to cut through the noise and focus your energy on the marketing and promotion efforts that make the biggest impact. For you, it’s not about shortcuts like buying followers or giving away thousands of books for free. You’re in it for the long term. You are ready to cultivate a community of readers that will buy every book you write and tell their friends about it.
You are ready for your breakout book.
I'm Dana Kaye!
I’m the founder of Kaye Publicity, Inc., a boutique PR company specializing in publishing and entertainment. In my 10+ years as a book publicist, I’ve worked with hundreds of authors, from debuts to New York Times bestsellers. Through my years and vast range of experience, I understand what it takes to break out in an increasingly saturated market.
I’m here to help you break out.
Your Breakout Book is where authors come to write, publish, and prosper. I cut through all the noise surrounding book publicity and marketing, and focus on the tactics that make the biggest impact. This means spending less time trying to figure out what works and more time doing what you love: writing.
Through video trainings, written lessons, and tech tutorials, you will have the tools you need to successfully launch your books and a roadmap of how to get there. You’ll also have peace of mind, knowing that an experienced book marketer is in your corner, guiding you along the way.
The publishing industry changes quickly, which is why in addition to the extensive resource library, you’ll also have access to new, live trainings each month. If things change, you’ll be the first to know.
Need someone to keep you on task? You also have the option to be paired with an accountability partner at no extra cost. After you fill out the partner request, I’ll review the submissions and pair you with someone I feel is a good fit. Meet monthly, bi-weekly, or even more frequently and hold each other accountable through the process.
Your Breakout Book members are poised to have their best launches yet. What about you?
What our members are saying...
"Writing's hard enough. But a book is so much more than writing. Dana makes a rather daunting and somewhat insurmountable experience in the business-side of publishing accessible, easy, and most of all, lots of fun. Her tutorials are efficient and precise, and her expertise is filled with tidbits of wisdom that are clear and easily manageable. I highly recommend her at any stage in your writing career to breakout your book!"
— James Brandon, debut YA author of Ziggy, Stardust and Me
“For me, marketing and promotion always felt twice as difficult as writing the book and submitting. I no longer feel like I have to be a marketing genius. “Your Breakout Book” presented tasks in small, manageable chunks that even I can do. Highly recommended for any author looking up up her marketing/promotion game.”
— Liz Milliron, Mystery Author
"If you're serious about establishing a writing career, you owe it to yourself to check out Your Breakout Book!"
— Dan Stout, author of Titanshade
“Dana is knowledgeable, generous and enthusiastic. Her training videos are chock full of invaluable information, clearly presented. She breaks everything down into manageable steps. Highly recommended!”
— Llewella Forgie, Stories of tenacious women battling injustice and creating their own happily-ever-after
"That overwhelming task of 'Market My Book' that's been on my to do list is finally getting done! This on demand series breaks up the massive project into concise, achievable parts with videos and worksheets. The tech tutorials are especially helpful!"
- Access to the full resource library, including
- Tech tutorials on Mailchimp, ActiveCampaign, WordPress, Facebook Pixels, and more
- Trainings on securing reviews for your books, email marketing best practices, successful in-person events, and other aspects of book promotion
- Worksheets and other printed resources
- Monthly live trainings, focusing on one aspect of book promotion, with a live Q&A. The recording will be archived in a resource library.
- Email lessons and check-ins to ensure you’re staying on track.
- Copy of Your Book, Your Brand e-book
- 50% off any add-on consulting calls, publicity plans, or future products
- Optional: Free pairing with an accountability partner
- Optional: Upgrade to receive one-on-one coaching with Dana throughout
Access to Membership Site
- Recorded trainings
- Monthly live trainings
- Email lessons and check-ins
- Access to a community of savvy authors
- Your Book, Your Brand e-book
- 50% off all future offerings
- Optional: pairing with accountability partner
Get two months free when you pay annually!
Need more one-on-one attention?
Upgrade your plan to include one-on-one coaching and you'll be able to book unlimited coaching sessions with me! You'll have access to your own unique link to get on my calendar whenever you'd like. This is only available to Your Breakout Book members, so join today to gain access.
Still not sure? Tell me why!
I’m a technophobe and all this marketing and technology stuff stresses me out.
You are not alone! Of the hundreds of authors I’ve worked with, over 50% say they’re tripped up by the technology. That’s why for every marketing tactic I recommend, I also put together a corresponding tech tutorial. From setting up your newsletter service to step-by-step instructions for adding a Facebook pixel to your website, you’ll have clear, visual instructions on how to set up the tech with confidence.
The membership site itself is hosted on Mighty Networks, whose interface is straightforward and easy to use. All the trainings will be housed there, in one place, and will also be delivered to your inbox each time new content is available. There's also a mobile app so you can stay on top of your book promotion on the go!
This is great information, but I really want someone to do this stuff for me.
I hear you, I’d love to have someone do my work for me! Hiring a publicist usually costs $5,000-$10,000, sometimes more. Often times, this is out of an author’s price range. That’s why I created Your Breakout Book, to arm authors with the tools they need to successfully launch their books without having to invest thousands, sometimes tens of thousands, of dollars.
But if you do want to hire someone, gifting access to your virtual assistant, intern, or supportive partner is a more cost-effective way to go. They’ll have the tools they need to be successful and you’ll have the time to keep writing!
I’m a newbie. Can I really break out with my first book?
Yes! In my experience, it is far easier to generate early buzz and publicity coverage for debut authors. And the more successful your debut launch is, the more successful your subsequent launches will be.
$49/mo is out of my price range.
Everyone’s budget is different, so if you can’t afford it right now, then it is what it is. But let me ask you this--what’s the alternative? Are you equipped to bring your book to market on your own?
Let’s say you earn $2 per book sold. That means you’d have to sell 25 books per month to recoup your investment. I am 100% confident that if you implement the tools I share in Your Breakout Book that you will not only recoup your investment, you’ll turn a profit.
If you can demonstrate that you’ve implemented my tools in the first 90 days and you don’t see a return on your investment, I will gladly refund your money.
What have you got to lose?