From newspaper features to tweet chats, Dana Kaye will show authors how to identify their personal brand and give them the tools to build it through a combination of traditional publicity, online publicity and social media marketing.
I have an agent and an editor, but what does a publicist do? Veteran publicists Dana Kaye and KP Simmon and their authors, Lydia Kang and K.A. Tucker, discuss the relationship between an author and a publicist and what authors should expect, both from in-house publicists and independent agencies.
Whether you’re on the shelves or in the slush pile, Dana Kaye shows you ways to make your book stand out from the rest.
While the internet is full of debate around traditional vs. self-publishing, this webinar is founded on data, not talk. Sociologist, Dana Beth Weinberg, presents her research study consisting of Nielsen consumer data and a Writer’s Digest author survey covering the publishing industry, book sales, and author earning potential.
Whether you’re an author deciding which publishing path to take, an agent looking to forward the careers of your authors, or a publicist wanting to help clients reach their target audience, the data in this webinar will empower you to make informed decisions and achieve your goals.
An author and publicist discuss their relationship, when working with an independent publicist is necessary, and what authors should look for when hiring one.
Speakers: Dana Kaye and Sophie Littlefield
Please note: Workshops are subject to change. Workshops are first-come, first-served for registered conference attendees.
In the Carnegie/Alvin Room.
Panel – “Writer as a Marketer”
Your Book, Your Brand
From newspaper features to tweet chats, Dana Kaye shows authors how to identify their personal brand and gives them the tools to build it through a combination of traditional publicity, online publicity, and social media marketing.