Dana will be moderating the “Grisly Chicago” panel at C2E2 this year. Panelists include Alex Gordon, Lori Rader-Day, Nicole Joseph, Susana Calkins, and Erica O’Roarke.
What’s Your Platform? with Dana Kaye — Once you’ve completed your novel, establishing a platform is crucial for building a readership. And if you’re writing nonfiction, a platform is necessary for landing the actual book deal. But where do you start? Veteran book publicist and social media pro will walk participants through the steps of establishing a platform, both online and in-person. From media appearances to social media presence to online marketing, participants will leave with the tools they need to grow an engaged audience that will impress agents and publishers.
This course will take you through each step of the branding process, from creation to establishing that brand online. You’ll form a brand summary and tagline, identify which online platforms are ideal for launching your brand, develop a content strategy, and learn how to cultivate relationships online. Lectures include:
- Branding Workshop
- Online Platforms
- Content Strategy
- Community Building
The course officially begins on Wednesday, Dec. 7 and will be available through January.
Free and open to the public. Registration required.
Free and open to the public
Wilmette Public Library, free and open to the public